(FB2) Encyclopedia of Major Marketing Campaigns by Thomas Riggs

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    Ryan Hunter
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    Encyclopedia of Major Marketing Campaigns
    Volume 2

    by Thomas Riggs

    🔍 Encyclopedia of Major Marketing Campaigns – Click Here 🔍

    • Author: Thomas Riggs
    • ISBN: 9780787673567 (0787673560)
    • Publisher: Gale Cengage
    • Language: english
    • Format: hardcover, 1,947 pages
    • Release date: December 1, 2006

    About The Book

    This reference looks at 500 major marketing and advertising campaigns of the 20th century from a historical perspective and several related initiatives of earlier years that developed the basis for present day advertising.

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