(ePUB) Mass Media Effects Research by Raymond W. Preiss

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    Mass Media Effects Research
    Advances Through Meta-Analysis

    by Raymond W. Preiss, Barbara Mae Gayle, Nancy Burrell, Mike Allen

    🔰 Mass Media Effects Research · Read More 🔰

    • Language: english
    • Publisher: Routledge
    • ISBN: 9780805849998 (0805849998)
    • Format: paperback, 552 pages
    • Release date: August 29, 2006
    • Author: Raymond W. Preiss, Barbara Mae Gayle, Nancy Burrell, Mike Allen

    About The Book

    This distinctive collection offers a unique set of meta-analyses covering the breadth of media effects research. Editor Raymond W. Preiss and his colleagues bring together an all-star list of contributors. Organized by theories, outcomes, and mass media campaigns, the chapters included here offer important insights on what current social science research reveals about effects, addressing such topics as the effects of advertising on children and adolescents; the effects of pornography; violent video games and aggression; and media use and political involvement.

    The final section features thought-provoking commentary from leading theorists. Making a significant and singular contribution to the current media effects literature, “Mass Media Effects Research “is an essential resource volume for scholars, researchers, and graduate students in media effects, media psychology, and mass communication and society.

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